We’re on a mission to fuel students’ health, happiness, and future success.

The Social Institute (TSI) provides a gamified, online learning platform that empowers students to navigate their social world — social media and technology — to fuel their health, happiness, and future success. By reinforcing character strengths like empathy, integrity, and teamwork and by showcasing their role models (from student leaders to U.S. Olympians), we use a relevant, positive approach to inspire students to make positive, high-character choices. 

TSI was founded by Laura Tierney,  a social media expert who previously managed social media for espnW, Nike, Disney, P&G, and Duke Men’s Basketball. A life-long competitor, Laura is also a four-time Duke All-American Athlete, two-time team captain, and Duke Athlete of the Decade.

Our unique, positive approach has been featured in the Washington Post, NAIS Magazine, ISTE, and has been applauded by Melinda Gates. We have partnered with Ravenscroft School, Woodward Academy, Bryn Mawr School, Gilman School, U.S. Olympic athletes, Duke Men’s Basketball, and other forward-thinking institutions around the nation. Our materials are uniquely developed with students – and snicker-tested – to ensure that lessons are respected and embraced by students.

Let’s work together to inspire positive, high-character choices to #WinAtSocial.

How we are empowering school communities:

All programs and presentations can be facilitated through digital experiences and are designed to be delivered in-person or remotely, based on your school’s needs and preferences.

  • #WinAtSocial LIVE: Keep your school community up-to-date with lessons developed with students in real-time, designed to address trending topics and current events impacting learning and student well-being. 
  • #WinAtSocial Lessons: Turnkey, 3rd-12th Grade, full-year curriculum helping students and their role models make high-character decisions with social media, technology, and daily experiences, while developing essential modern life skills. 
  • Family Resources: Help your parents stay ahead of the curve and help their children make positive choices with our parent presentations and content. 
  • Online and In-person Student, Parent, and Educator Presentations: Excite and empower students, parents, and educators with our popular presentation about social media, technology, and social-emotional learning.

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Contact us to schedule a demo or learn about ways to team up with us.